binding tech

now binding co.

Technology that was created for a longer, more comfortable riding day.

binding-tech-parts.jpgHighbacks Ankle Straps Toe Straps
Hanger
  • Baseless design allows for uninterpreted board flex
  • Transfer energy to the board's edges
Bushings
  • Dual injection, quick-snap connection to Hanger
  • Main contact point to board
  • True dampening system
  • Applies energy while diffusing board chatter
  • Available in Soft, Medium and Hard
Kingpin
  • Creates a fulcrum for energy transfers
Post + Discs
  • Connects binding to board
  • Link to Hanger at Kingpin
Buckles
skate-tech-dark

Inspired by how easily and efficiently a skateboard turns; major components of our system mimic both the function and description of skateboard trucks. The ‘Hanger’ powerfully transfers energy input from the straps to the bushings and onto the edges of your board. The Kingpin acts as a fulcrum, magnifying this energy through leverage. Learn more

highbacks technology

rethink your ride

This ultimate highback offering allows you to define your riding style and address your binding flex.

Flex Hinge

•    Flex Hinge technology
•    Pre-rotated 5 degrees laterally
•    Higher medial side follows leg angles
•    Wider lateral side for support
•    Dampens chatter and
eliminates calf-bite
•    Flex rating: 4

Women's fm highback

•    Minimalist design
•    Higher medial side follows leg angles
•    Pre-rotated 10 degrees
•    Flex rating: 4

Freewing

•    Higher medial side follows leg angles
•    Pre-rotated 10 degrees laterally
•    15 mm higher than original
Flex Hinge Highback
•    Lateral hook for added support
•    Dampens chatter and
eliminates calf-bite
•    Flex rating: 5

Flex Hinge 2.0

•    Flex Hinge technology
•    Higher medial side follows leg angles
•    Pre-rotated 10 degrees
•    15 mm higher than original
Flex Hinge Highback
•    Lateral hook for added support
•    Dampens chatter and
eliminates calf-bite
•    Flex rating: 6

FM Highback

•    Minimalist design
•    Medial & lateral notch for added torsional flex
•    Higher medial side follows leg angles
•    Pre-rotated 10 degrees
•    Flex rating: 5

Calfback

•    Higher medial side follows leg angles
•    Calfback Technology
•    Pre-rotated 10 degrees
•    20 mm higher than Freewing highback
•    Lateral hook for added support
•    Dampens chatter and
eliminates calf-bite
•    Flex rating: 7

NEW!
FREESTYLE HIGHBACk

•    Symmetrical shape
•    Minimal top curve for extra mobility
•    Hidden flex hinge at the top 1/3
•    Dampens chatter and eliminates calf-bite
 •   Flex rating: 6

FS2 Carbon

•    3K carbon fiber
•    Pre-rotated 5 degrees
•    Asymmetrical shape follows leg angles
•    20 mm higher than Freewing highback
•    Multi-position forward lean block with Allen key hardware
•    Flex rating: 9

Straps designs

rethink your ride

Define your perfect fit for all day comfort.

Sieva strap

TOP-TIER COMFORT, DURABILITY AND IS LIGHTWEIGHT.

The word SIEVA means single-injected EVA. The body of the strap is made entirely with one-part EVA injection, eliminating any stitching and reducing gluing to less than 1% of the strap area. A nylon webbing that is strong, durable and flexible is inserted
in the body of the strap at one end and sealed by a micro-injected logo. After turning heads with our Hyperfuse, we decided to push the boundary of strap manufacturing and overall design. This SIEVA strap is about durability, comfort and reducing weight.


*Available on the PRO LINE, IPO, VETTA, and NXGEN

Asym Sieva strap

EXCEPTIONAL COMFORT & RESPONSE & HOLDS ITS SHAPE.

The concept behind the new ASYM SIEVA strap was to combined the design aspect  of our original SIEVA straps and incorporate the benefits of our FLIPIT straps. By using the same manufacturing methods as our SIEVA strap, we’ve added a TPU reinforcement on the lateral side for extra support. The ASYM SIEVA strap can be used like our regular FLIPIT straps—simply switch your ankle straps to the other foot and change your support setting.


*Available on the BRIGADE, BRIGADA and CONDA

Hyperfuse ii strap

TOP-OF-THE-LINE FUNCTIONALITY AND EVA CONSTRUCTION.

The HYPERFUSE II strap is an evolution and a design refinement over our original HYPERFUSE strap. Inspired by shoe construction, the HYPERFUSE II is a stitchless, spineless strap. Its inner guts are constructed with nylon webbing that is strong, durable and flexible, and sandwiched between two layers of EVA. The end product is a comfortable and lightweight binding strap that will not only handle the elements, but the test of time.


*Available on the SELECT PRO, SELECT PRO X YES and O-DRIVE

Hybrid flipit strap

THE OG—OUR VERY OWN STITCHLESS AND SEAMLESS STRAP.

This HYBRID FLIPIT strap construction is a made up of a combination of our original Hyperfuse strap and FLIPIT straps. An additional layer of reinforcement is applied to the bottom of the EVA cover, which gives you support, durability and comfort. The HYBRID FLIPIT strap can also be use like our regular FLIPIT straps—simply switch
out your ankle straps to the other foot and change your support setting.


*Available on the DRIVE

Freestyle flipit strap

THE PERFECT BLEND OF EVA AND TRADITIONAL FABRIC.

The NOW FREESTYLE FLIPIT strap features a slightly different construction than
the original FLIPIT strap but uses the same inner spine. We’ve added two types of EVA to this strap which is cushy yet supportive, and has traditional stitch-and-turn construction with an injected spine sandwiched between EVA and fabric.


*Available on the PILOT

3d minimalist toe strap

STRIPPED, OFFERING STREAMLINED FUNCTIONALITY.

Sometimes what works best is a simple, streamlined, minimalist design, and for this we developed the 3D Minimalist Toe Strap. It features everything you need and nothing you don’t in a toe strap.

3D contour toe strap

EXTRA GRIP AND MOLDABLE FUNCTIONALITY.

If it’s grip you’re after—look no further than our 2019 3D Contour Toe Strap. This strap is not only super grippy, but is also moldable and can be used on either the tip or top of your boot.

NEW! 3D PRO-GRIP TOE STRAP

SEAMLESS AND ANTI-SLIP FUNCTIONALITY.

Non-slip and solid grip is what you will have with our NEW 3D Pro-Grip Toe Strap. Not only is it super grippy, but moldable, and can be used on the tip or toe of your boot.

Flipit technology

rethink your ride

Flipit technology allows you to interchange your ankle straps.

Flipit technology allows you to interchange your ankle straps between your left and right binding to create a customized riding experience. Ride with your ankle straps in the “upward” position for added lateral support and board response or flip it into the “downward” position for solid heel support and more tweaking ability.

Tech parts

rethink your ride

Premium material and hardware for a peace of mind out in the elements.

PA66-GF BUCKLE

Our PA66-GF buckles are made with the same high-grade Nylon and Glass Fiber blend found in our post and disc. This material is light and strong.

PA66-C BUCKLE

Our PA66-C buckles are made with the same high-grade composite Carbon Fiber blend found in our O-DRIVE hanger. This material is extemely light and strong reducing the overall buckle weight by 20%.

NEW! LADDERS

• Curved out at base, to keep them out of the way
• Sleeker profile
• Angled sides for cleaner look/feel
• Cold temp and impact tested

NEW! COMBO DISC 4X4-CHANNEL BOARD

•    Mounting Disc is Nylon reinforced
•    4x4 and Channel compatibility
•    Minimal board fixture
•    Light and strong
•    Lifetime warranty program
•    Available for purchase or on NOW website

NEW! HINGE CONNECTOR

• Hinge design allows strap to move out of the way
• Stop mechanism, prevent floppy strap
• Minimalist and strong

NEW! TOOL-LESS

• New design for better strap integration
• Sleeker profile
• Beveled sides for cleaner look/feel

Buckle servicing

Learn how to service and maintain NOW buckles

Buckle servicing manual